Monday, April 17, 2006

Non-luxury Prestige Vehicles

In the car market of the new millennium, it has become rather difficult to determine whether a vehicle is indeed a luxury car or not. Many vehicles such as the GMC Yukon or the Chevrolet Suburban fit the price criteria to be considered luxury vehicles, yet they do not have many of the amenities of other luxury vehicles.

There are quite a few vehicles who have luxury car-like prestige and/or pricing but do not offer the degree of comfort required for them to actually be considered luxury vehicles; these vehicles include the Hummer H1, the Chevrolet Corvette and the Dodge Viper. All three vehicles have base MSPs of above $36,000 and the Hummer H1 is made by a company whose entire lineup, with exception of the Hummer H3, features base MSPs in excess of $50,000. Yet all three lack the comfort needed to make them luxury vehicles. Further, many non-luxury prestige vehicles with ├╝ber-high prices, such as the Porsche 911 and many Lamborghinis are often mistaken as luxury vehicles, however in comparison to the other luxury cars (even in the mid-luxury segment) they are not luxury vehicles.

Other vehicles, such as the Mercury Grand Marquis, are not considered to be luxury vehicles due to their relatively low MSPs, despite their high degree of comfort.


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